The listing that decides whether you appear on the map.
When someone searches for what you do near where they are, Google shows a map with three businesses in it. That block gets the calls. Which three appear is decided almost entirely by a free listing most owners have never finished filling in.
Everything in this, in plain terms.
Claimed and verified
If the listing exists, we claim it. If it does not, we create it. Verification is the step that makes everything else possible and the step most people stall on.
Categorised correctly
Category is the single strongest signal on the listing. The wrong primary category quietly removes you from the searches you most want to appear in.
Hours, services and products filled in
An incomplete listing ranks below a complete one. Hours in particular: Google will not confidently show a business it cannot tell is open.
Photographs that are yours
Real photographs of the place, the work and the team. Listings with genuine photography get materially more interaction than listings with none.
Reviews asked for, and answered
A routine for asking every finished customer, and replies written for the reviews that arrive — including the difficult ones.
Details matched everywhere else
Name, address and phone made identical across Yelp, Apple Maps, Bing and the rest. Conflicting details are a common and entirely avoidable reason for ranking below a competitor.
You probably need this if:
- Businesses that do not appear in the map results at all.
- Anyone whose listing shows the wrong hours, an old address or a category that no longer fits.
- Businesses with real reviews sitting on a listing nobody has touched in years.
Audit first. Always.
Locate the existing listing, or confirm none exists.
Claim and verify ownership in your name, not ours.
Categories, hours, services, products, photographs and description.
A review routine you can keep running after we are done.